We are happy to introduce you to our fourth amazing Finalist for the 2017 NSW-ACT RIRDC Rural Women’s Award.
Hayley Purbrick’s passion is for communication, people and agriculture. Hailing from the Riverina town of Deniliquin, her work is empowering smaller communities to think outside the square and adopt an innovative approach in managing the every changing landscape of farming.
Growing up as the fifth generation of Tahbilk Winery, Hayley studied her Bachelor of agriculture at the University of Melbourne, followed by a Diploma in Applied Commerce (Accounting). She now works part time as Tahbilk’s Environment Manager from Deniliquin with her husband and two children while growing her community work ‘The Riverina Collective’.
Hayley has a vision to create vibrant small town communities across regional NSW filled with people who think like entrepreneurs through her social enterprise ‘The Riverina Collective’. Her aim is to influence cultural change from the grassroots up and to encourage people to see opportunities and take action.
She sees an opportunity to create a platform for women to connect with each other and build resilience through sharing stories and learnings and also sharing ideas on the issues we all face in rural and regional communities.
If successful, Hayley will use the bursary to develop the ‘Think Big’ component of ‘The Riverina Collective’ initiative. Think Big will provide a series of tools to support creative thinking consisting of a video series which captures creative people in their rural landscape and provides their tips and challenges, and a website which hosts a range of information to assist exploration of creativity for community benefit.